Time Troubles? Here’s How to Break Free

 

Do you ever find yourself wishing for a clone? Or for an additional 24 hours per day so that you could get done half the things that are on your list? Well, what I’m about to tell you may not immediately fill you with glee, but stay with me because if you’re a small business owner or entrepreneur I’m going to tell you how to make a really big shift in your business.

Different people have different time management skills, with someone like Warren Buffet being a grand master. I’m going to assume that this article is not going to find its way into Buffet’s inbox, and I’m going to also go with the idea that most readers are “average” time managers. That means people who ultimately finish much of what has to get done, but not without stress or the underlying feeling that if they had had more time they could have done a better job.

The other assumption – the one that is true in 99% of all cases – is that most of us are not spending the majority of our precious time on the tasks with the highest rewards. This is a common problem but it’s also not a hard one to fix if you’re willing to make some changes in the way you’re doing things (and remember that not to be willing to change, yet to expect a different result, is akin to insanity….)

Because so many small business owners get caught up in the “weeds” of running their businesses – they end up spending most of their time doing operational tasks, putting out fires and working IN the business. When they’re able to shift how their time is spent so that for even just an hour or two per day they can focus  ON the ways that the business can exponentially grow and scale, that’s what makes all the difference.

But how do you find that extra hour or two a day? Here is where the growth opportunity lies (and yes, growth can be slightly uncomfortable, but that’s how meaningful change happens).

First, you need to start tracking how you’re spending your time. Log it all during the next two weeks (yes, I know it’s a pain, but it’s the only way you’re doing to see your patterns). After the two weeks has passed you’ll probably already naturally be better at time management simply because of your raised awareness around the topic, but then here is the rub: you’re going to need to look at all the things you’re doing on a daily basis and decide which of those things could be delegated. That’s one way you’re going to free up more of your time for meaningful work around strategy and growth.

When you make that shift you start to see BIG results.

But it’s one that requires a leap of faith. Hiring help is often a difficult decision for solopreneurs and small business owners, but it’s also the only way to grow and scale. You’ve simply got to free yourself, as the business owner or leader, from some of those tasks that are bogging you down.

And there are many ways to do this – Virtual Assistants can take a lot of administrative tasks off your plate, and usually very cost effectively. There are other freelance and full and part time options, too. Sometimes you can come to an agreement with a local college that is looking for places where their students (and graduates) can get work experience. Many cities also have programs that subsidize wages for hiring unemployed veterans or other subgroups.

Once you decide to get some help and start doing a little research you’ll find plenty of ways to fill your staffing support needs. The first, and possibly, hardest, step is making the decision to shift your focus to getting the meetings, partnerships and contracts that will grow your business to 10X or more. Because, ultimately, doesn’t that make a lot more sense than continuing on the path of being a slave to time and letting your business run you?

The Real Art of the Deal: 5 Quick Tips

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What does the word negotiation mean to you? Does even thinking about it fill you with a little bit of anxiety? Do you equate “negotiation” to “conflict” and try to avoid it at all costs?

There is a perception by many in business that in negotiation one side wins and the other loses. If you subscribe to this belief then it logically follows that the one who wins is better, stronger, smarter or otherwise holds an advantage over the other party. And, by extension, it stands to reason that the side that loses is weaker in some way and leaves the negotiation embattled and discouraged.

However, just as personal relationships are more complex than childhood fairy tales would make them out to be, business negotiations are rarely black and white. Instead, shades of gray and nuance usually blur the line between who wins and who loses in these transactions. But what I’d like to propose is a world in which both sides walk away feeling good about the deal… where negotiations are a very good thing.

In this new paradigm we stop going into a negotiation thinking, “How can I walk away with as much as possible?” and instead turn it into a game of,  “How can we both leave here feeling good about what has transpired? What can I offer to give my opponent that he or she really wants?”

In this more evolved type of negotiation you begin to view the other person as your “negotiating partner” instead of your enemy, and you work to uncover the essence of that person – the things that he or she really cares about. And remember, you are ALWAYS negotiating with a person, so be personable. Be real. Be compassionate.

And considering trying the game of “how can we both win here.”

Of course, not everyone who you try to strike a deal with is going to want to travel with you to mutually beneficial middle ground, but it’s worth giving that person the benefit of the doubt and trying to get there if you can.

Before you go into a negotiation make sure you do the following:

  1. Do some research on the person you’re meeting and try to uncover common ground or clues as to what their motivators are. Opening the session with a personal comment or compliment sets a positive tone for the entire negotiation.
  2. Know what the variables are that you may be able to negotiate on. Examples might be price, payment terms or delivery terms. Do adequate preparation before you go into the room and know what all the possible variables are.
  3. Be very clear with yourself on what your bottom line is for each of those items. Before you even walk into the room make sure you know your numbers: what number would make this an incredible deal, what number would you be comfortable with and what number is the absolute lowest you can go?
  4. You’ll usually want to start negotiations with a higher number, but remember those other variables too. Your goal is to walk away happy, but you want the other person to also feel like they’re getting a good deal. 
  5. If you reach a deadlock and the person you’re trying to work with can’t even get to your bottom line, then don’t continue the conversation. Announce your intention to walk away and withdraw from the deal. That will either set the tone for a new round of talks, or if not at least you won’t waste any more of your time.

It’s About Time: Hacks to Make You More Like Warren Buffet

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If you had to assess the time you spend at your job or working on your business how efficient would you say you are?

It will come as no surprise to you that legendary businessmen like Warren Buffet and Bill Gates are meticulous time managers, and that level of discipline is certainly something to aspire to, but if we’re being honest, most of us are still at a stage where we have some decent chunks of unproductive time in our days.

It can be difficult to make the leap from where you currently are to emulating Warren Buffet’s habits, but there are small changes you can make to yield big results. One of the most striking ideas around time management that I heard recently is centered around the idea of taking just 15 minutes a day and being super efficient with that time. If you do this every single day you actually gain 90 hours – or 2.25 work weeks – a year. When you think about the things you can accomplish in 2+ super focused weeks, the 15 minutes each day spent not checking emails or surfing the web seems like a small price to pay.

The habit of continually checking email and social media is a monumental time suck and makes efficiency practically impossible. Instead of being a slave to your notifications just turn them off and schedule in a few times a day to check your emails and other messages. Unless you’re in the middle of an actual crisis (as opposed to a perceived threat), no one is really going to care if there is a slight delay between when they sent their email and when you respond to it.

And then there’s trying to avoid anything that you know is a time suck: conference calls where your input is not needed, inefficient meetings, writing proposals…  Until you start questioning some of these things they might seem unavoidable (and granted, you may not be able to avoid ALL of them), but try looking at your schedule and get creative with your thinking. The first time an ad exec told me that his very successful firm rarely, if ever, wrote proposals, I was floored. So much of my time was spent doing just that, often for potential clients that never ended up signing with us.

After grilling this guy on his methods I made some big changes in my own company and saved myself thousands of hours over the years. Now, instead of being so quick to say yes to writing proposals, we work harder to pre-qualify people and we have a much better process of presentation, which often gets us to a yes without going through the whole bidding process. I don’t know if we ever would have changed had I not had that conversation, but in this case changing “the way it’s always been done” was really not a big deal, and was certainly a huge benefit.

So, go ahead and take a look at your own business. What conventions can you challenge and time can you save? Because after all, the old cliche about time being money is not inaccurate. And what business doesn’t need a little more of that on the bottom line?

 

Guided by Instinct

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The other day I got to talk to Seth Godin and it was awesome (the link to that interview is below). The way I got that opportunity had everything to do with stepping out of my comfort zone, and lessons learned in the process are so relevant to how you’re running your business today.

How do you run your business? Is everything you do based on data, numbers and empirical data or are you operating on a combination of instinct and cold, hard facts? I’d like to make the case for basing your decisions on both of these things. Numbers and charts without any nod to the “gut instinct” will never tell the whole story.

And the instinct could be wrong – no doubt about that – so it makes sense to have lots of arrows in your quiver: analytical evidence AS WELL AS “a good feeling” about something.

In my experience the world is never black and white. Any time I am faced with a tough situation and am not sure how to proceed I always look at the facts but then also like to hit “pause” and ask myself what my instincts are telling me to do. It’s very interesting, because so often I’ll get the urge to call a certain person or to hold off on sending an email. I can’t tell you how many times acting on these kinds of instincts have worked well for me.

The “why” behind this can’t necessarily be explained by science, but that doesn’t mean it isn’t true. I like to use the example of something most of us have experienced: thinking of someone “out of the blue” who you haven’t spoken to for a long time, and then within minutes that person is calling you. No logical explanation, yet it happens.

Those are the same “super powers” that can by used to apply to business if you’re willing to follow your instincts. If you’re feeling the urge to call one of your old clients for no logical reason, why not go ahead and do it. You probably have nothing to lose and you never know… that person might have been wanting to reach out to you anyway.

Or if you get the crazy idea to do something outside of your comfort zone and it feels right, why not go ahead and give it a try. That’s how I got to interview Seth Godin for my podcast. I’ve long been a fan of his, and the other day when one of his blog posts resonated strongly with me I had this weird instinct to reach out to him and ask him to be on my show.

And here’s the thing: I almost talked myself out of it! I heard these things going through my head:

“My show has a small listenership. He’ll never say yes.”

“He’s way too busy to talk to me.”

“He probably doesn’t even write, much less read, his own blogs.”

And on and on. That inner voice can be very negative and challenging sometimes! In this case, however, I heard the voice and made the conscious decision to reach out to Seth anyway and was so thrilled when he said yes. Interviewing him was one of the highlights of my podcast – so far – and was a lot of fun, too. I think it’s a great example how listening to instinct over logic can serve us well, and how stepping out of the comfort zone is the best (only) way to grow.

If you’d like to hear Seth’s interview here’s the link to the podcast page. You’ll also find links to subscribe to the show from your favorite service. Please do. I’m really passionate about this show and amazing guests are lining up to come on. I think you’ll really enjoy the authors, thought leaders and sports stars that will be sharing their stories with us in the coming weeks.

Thanks for taking the time to read this story and the next time you get the sudden urge to do something crazy but potentially beneficial in your business, listen to it. Your inner voice may say, “But what if you fail?”

And your answer must be,  “Ah. But what if I am successful beyond anything I could have imagined?”